Most men have been involved in some form of MMA fight. Most men have either wrestled or played football in high school.
Most of us have watched any or all of these things take place and gotten some kind of rush out of it. It's the nature of humanity to be easily engulfed in a dangerous and aggressive spectacle where anything can happen in a moments notice. This is the nature of MMA fights. Men love MMA fights because it helps them connect with something they view as inspirational. Most men dream of being a championship fighter of some kind. It used to be that men dreamed of being a prize fighter. To imagine the crafty skills of the oh, so sweet science flowing through them as they shadow box in the ring. What it felt like to day dream of that one punch knock out to win a world title.
Today, MMA fights attract a wider audience and they continue to decrease the popularity of boxing. Women love the sport too, because no other sport on Earth contains more well defined and in shape men than MMA.
Looking back to MMA fights of the past when there were no to few rules, giant 400lb men would fight skinny little men and would actually lose. Brazilian Jiu Jitsu black belts would win multi fight tournaments against much larger opponents because of skills never before seen by the mainstream public. Now, BJJ is as common in MMA fights as air is to the global population. Combining the arts of boxing, muai thai, wrestling and BJJ has created what we today know and love as mixed martial arts.
On the internet you can find an endless number of MMA fights ending in horrible knock outs. We watch them and can't get enough of them. It's like watching a train wreck. We feel bad but wow, what a rush. We are intrigued by that which we can't control. A quick jab sending someone to their slumber is something one cannot control. It's also devastating though exciting.
Another reason women love MMA fights is because they get the best of both worlds in men. Most MMA fighters though devastating in the cage are often very bright and sensitive outside of the cage.
Many are highly motivated self starters and even entrepreneurs, and they are in chiseled shape ta boot! Now, women get the bad boy with a sensitive side able to keep them safe from harm and have the stamina…well, you get the idea.
Overall, a night of MMA fights at someones house or the local pub bring people together and is always entertaining.
I've been a fight promoter for 3 years and have seen just about everything you can imagine happen inside the cage. I've paid attention to my audiences and how they respond to whats going on during an event and ultimately find that men and women both are just addicted to good MMA fights and they are all willing to pay to see them happen right before their eyes.
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